Tech Up Sdn Bhd, founded by Ainaa Rosli, is committed to transforming education by making learning engaging, hands-on, and future-focused. Inspired by her exchange program in Japan, Ainaa saw how experiential STEM activities boosted children’s confidence and curiosity.
Today, Tech Up equips children and educators with the skills for lifelong learning, problem-solving, and critical thinking.
Our mission is to be the leading trusted education partner, providing creative and innovative STEM solutions. From robotics kits to gamified learning software, we ensure every classroom experience sparks curiosity and confidence.
We are constantly expanding the range of services offered
Founder & CEO
Vice President, Business Development
LEARNING BY CONNECTING PRACTICE
2018
Tech Up was founded with a mission to transform classrooms through hands-on STEM learning.
Apr 2019
Delivered All About Youth program for Yayasan Petronas, reaching 1,000 students and 80 educators.
Aug 2019
Launched initiative giving the first free Artecrobo set to schools.
Oct 2019
Organized Malaysia’s first Universal Robotic Challenge (URCM).
Mar 2020
Introduced gamified robotics simulation software.
Feb 2021
Expanded internationally with first GoTechUp customer in Japan.
Mar 2021
Signed exclusive agreement with Artec Co. Ltd for GoTechUp x ArtecRobo.
Sep 2021
Held first international Universal Robotic Challenge.
Nov 2021
Partnered with Institut Pendidikan Guru (IPGKPT) Nilai to open new STEM Hub.
Feb 2022
Launched Tech Up Group’s first enrichment center.
Apr 2022
Organized program with Minggu Sains Negara (MSN) and gained Malaysia Digital certification.
June 2022
Joined Malaysia Industry Forward Association (MIFA) and signed MOC.
Dec 2022
Signed MoU with SEAMEO & RECSAM to advance STEM education.
July 2022
Distributed free Artecrobo Junior sets to kindergartens.
July 2023
Co-organized nationwide STEM carnival with IPGKPT Nilai, URC Malaysia & PSCK.
Apr 2023
Launched first STEMAC campaign at SK Port Dickson.
Sept 2023
Expanded retail presence with Artec Logic Puzzles at Toy Master corners nationwide, marked by the FANPEKKA Johor Bahru launch.
2023
Launched a consignment retail partnership with Petrosains' Xplorasi Gift Shop at Suria KLCC; renewed for a further year in March 2026.
2024
Ran the Universal Robotics Challenge for a fifth consecutive year.
2024
Represented GoTechUp at Artec Expo 2024.
Sept 2025
Malaysia's first medal at the URC International Finals: Team Z3rogravity (SM Sains Hulu Terengganu) placed 2nd in the Advanced Python Robotics Division in Osaka, against 14 countries.
Sept 2025
Malaysian students represented the nation at the Australian Open URC in Sydney.
Aug 2026
Launched the limited-edition Artec Teto Tower puzzle game.
Aug 2026
Launched the Pioneer Club membership programme, capped at 100 founding members.
Aug 2026
Showcased at Artec Expo 2026.
Sept 2026
Received official Singapore MOE vendor registration, covering Robotics CCA, Design Technology, Entrepreneurship and other enrichment categories.
WHY CHOOSE US
At Tech Up, our values guide everything we do. We believe curiosity drives discovery, integrity builds trust, creativity sparks innovation, and continuous improvement ensures lasting impact. These principles shape the way we inspire students, empower educators, and create meaningful learning experiences that transform classrooms into joyful spaces of growth.
Fueled by passion, we explore and innovate.
Guided by honesty in every action.
We solve challenges with imagination.
Continuous improvement, always levelling up.
We are constantly expanding the range of services offered
Great job to Tech Up for the STEM Attack programme at SK Saujana Impian! The team managed the pupils exceptionally well with fun and interactive activities that provided an exciting and meaningful learning experience. Truly a great programme!
R4S – Robot4School at Integrated Islamic School Shah Alam S7. Such a great experience for the kids in learning new things, especially in robotics and programming.
The robot, the robotic class, the teachers, all awesome! Thanks for coming to our school SK Taman Ehsan for the R4S Robot4School programme. The kids enjoyed assembling the robot and doing the coding.
